Family Day
Responsibility in a playful way
We organized entertaining activities for the family day of the world-leading railway brake and on-board system manufacturer to convey and share the company’s values and communicate the importance of environmental awareness.
The theme of the one-day event – where we shared educational messages – revolved around the company’s local care program. 2000 visitors were present at the event including children and grandparents, who got to try out a multitude of activities.
The “on the right path to social responsibility” set of activities included health awareness, environmental awareness and environmental and water conservation, as well as activities related to supporting disadvantaged people. Our goal was to present the aforementioned themes in an easily accessible form for the visitors.
In addition to being fun, the set of activities we came up with presented the company’s corporate social responsibility in a playful way and managed to draw people’s attention to what we can do to protect our health and the environment and improve the local and wider community.
BUT WAIT, THERE’S MORE!
International building trade exhibition
In harmony with sustainability
We delivered the company’s exhibit at the most prestigious construction industry trade fair in Budapest, Hungary.
The booth was intended to showcase the company’s new-generation technical and business solutions, build awareness and support sales.
We developed a unique, dynamic designer booth which Berger Házak then built themselves using cutting edge, innovative technologies to provide visitors with a unique branding solution. The booth was the first in Hungary to use a new material (CLT) in compliance with the company’s values of sustainability. It was augmented with digital solutions and on-site activities to attract visitors including a visualization of structural elements, an AR tour and a prize game which visitors could enter by signing up on a tablet. We also organized a news conference, held industry meetings and provided a place for negotiations.
BUT WAIT, THERE’S MORE!
Polish Airlines Gala Event
We created and organized a gala event with LOT polish airlines.
The company decided to organize a gala launch event to celebrate the opening of their direct flights from Budapest to New York and Chicago.
The concept we came up with for the event was supported by visual elements that represented the two new destinations, New York and Chicago, and this was further enhanced by the American-themed activities. The spectacular view of the Marriot Budapest hotel underlined the main message that “the United States of America is closer to Budapest than you’d think”. The look of the venue and a pre-communication package helped to boost the popularity of the event.
